Professional Network: What is it and how best to utilise it?

So you've just started your job search and the one thing you hear over and over again is: "make sure you speak to your network"!

But what does this actually mean? You may be like the vast majority of the market who don’t regularly network.  You're just too busy with work and family life, and that's fine. But fear not, you’ll actually have more of a network than you think. And using your network is incredibly important when it comes to finding and securing that all important next career move. 

These are the two main networks you should use to facilitate your search: 

1. Traditional network

This will consist of former colleagues and bosses. Whilst not the furthest reaching of networks (as it depends mostly on them having the right job at the right time), it is still important to have other people know that you are on the hunt for a new role. So tell them! You just never know who might know of someone hiring at your level and can recommend you. 

2. Professional network

This is the most important network to make aware that you're on the lookout for a new role. But what is this network? Think of professional advisors (audit partners, lawyers, corporate finance advisors or managing consultants) you have worked with. Their job entails a lot of business development and meeting people in similar industries. They will know more and be a position to mention your availability more than you think. An introduction or recommendation from a trusted advisor carries a lot of weight, so make sure you make the most of these people in your network - keep them informed if you're on the lookout for a new challenge.

Utilise all your networks to your advantage

The more people who know you are looking for a new role, the more opportunities that will come to you. So where possible, use both your traditional and professional networks to your advantage. The world can work in mysterious ways, so do not be afraid to utilise that professionally.